Fortune Home Services – Website Redesign

Redesigned the website for Fortune Home Services, a home services business. Focused on a cleaner look, faster loading speed, and removed unnecessary plugins by writing custom code instead.

Fortune Home Services – Website Redesign

The problem

The old website was slow and looked outdated. It was using too many plugins for small things like sliders, forms, and animations, which made the site heavy and increased loading time. The design also didn't feel trustworthy for a home services business, and it wasn't fully optimized for SEO.

What I did

  • Rebuilt the theme with a cleaner, modern design
  • Removed unnecessary plugins and replaced them with custom code
  • Improved website loading speed
  • Optimized images for faster load
  • Improved on-page SEO (titles, meta descriptions, headings)
  • Made the site fully responsive for mobile

The result

The website now loads much faster and feels lighter overall. Removing extra plugins reduced conflicts and made the site easier to maintain. The new design gives a more professional and trustworthy look for the business, and the improved SEO structure should help with better visibility over time.

Video walkthrough

Gallery

Loading speed screenshots are added in the gallery below. Most of the site's front-end features that were earlier handled by plugins are now custom-coded, which keeps the site lighter and faster.

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